XR Solutions – one set to infinite realities

We empower your creative visions to transcend traditional boundaries. Immerse your viewers in captivating experiences that seamlessly blend the real world with the virtual, elevating your storytelling to new heights. Join hands with RGB Broadcasting for virtual production technology solutions that help you overcome cost, time, and travel barriers, engage more audiences and stream line your media production processes.

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The industry leaders that trust RGB

Extended reality – one set to infinite possibilities

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Engage, immerse & inspire your audience with new reality.

Embrace XR technology with RGB

An increasing number of broadcast brands are shifting to virtual studios and extended reality solutions. Unlike conventional broadcast productions, those powered by virtual production technology solutions offer countless possibilities to help boost viewers, ratings, and engagement while cutting production, time, and cost. At RGB, we take a 360-degree approach to extended reality. Our unique "centripetal management" approach helps you produce the best output. We act as your trusted technical consultants, system integrators, equipment suppliers, and production analysts. So, you can enjoy an efficient workflow and streamlined process to deliver real-time, photo-realistic graphics with ease.

We constantly strive to enhance the worldview by providing world-class broadcast and media services that enhance your business goals.

Shiju George Sales Director, RGB Broadcasting

Say yes to immersive experiences with virtual studios

With XR solutions, live broadcast productions can leverage CGI capabilities. Instead of greenscreens and post-production editing, interactive and realistic environments can be shown to a live audience in real-time. This way, studios get to improve the ‘wow factor’ and better engage with the audience without having to invest in large and expensive sets. Extended reality solutions also benefit the presenters, enabling them to perform better. Unlike green screens, XR solutions let the presenters view the virtual world on the virtual production LED wall. This allows for a more immersive experience for both the presenters and the viewers.

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Unreal engines to push technical boundaries

At RGB, we help the broadcast industry accommodate consumer expectations to offer unforgettable experiences while ensuring the transition to extended reality technology happens progressively and without workflow interruptions. Our unique approach is designed to provide essential guidance and insights into the engineering, production, and graphic design aspects to create a future-proof experience in the broadcast industry.

We unify teams

We leverage AR, VR, and MR, to take your broadcast production studios or XR stage anywhere you want to. Remote production teams can now work together and connect the links between concepts and reality without having to be present at the same location.

Enjoy seamless blending

Our diverse workflow includes virtual production LED walls that can be viewed and adjusted in real-time. From lighting to camera angles and props, all elements of a virtual studio can be moved around when required, which considerably reduces the time on set adjusting lighting.

Experience smooth transitions

Unlike the conventional camera tracking system, which takes hours, the calibration of cameras on XR stages takes minutes. RGB’s rapid camera calibration for quick changeovers between studios allows broadcasters to shoot with multiple segments and different elements with minimal disruption.

Easy unreal production

RGB’s expertise lies in creating an immersive production environment where actors, hosts, or presenters can easily see the virtual environment they are in and engage with the graphics. Unlike using green screens, XR stages require less intensive and expensive post-production iterations.

Appealing content for all

Virtual production technology solutions help broadcasters reach out to every type of viewer with personalized content. By adopting XR solutions, you can produce better, informative, and interactive content for every kind of viewer, regardless of culture, country, language, or age.

Tell better stories with extended reality

RGB delivers extended reality solutions for production studios and broadcasters of all sizes. We work to ensure our clients react quickly and accurately to consumer needs, grab their attention, and make them talk. From adoption to proper implementation, we stand by your side throughout the extended reality adoption journey and ensure the entire system works in perfect synchronization with the “New Reality.”

#contact - All projects begin with great conversation.

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Envision, inspire and transform

Experiencing Extended Reality With RGB

RGB Broadcasting is extremely passionate about Extended Reality and the infinite possibilities it has to offer. Are you gearing up for your next XR project? Share your vision with us below, and let our XR Solutions experts guide you towards bringing your vision to life!

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